Journal of Postgraduate Current Business Research http://www.abrn.asia/ojs/index.php/jpcbr <p><strong><img src="/ojs/public/site/images/admin/issn_logo5.png"> </strong><strong>2504-8449</strong></p> <p>Journal of Postgraduate Current Business Research<strong> (JPCBR)</strong> is an academic, refereed journal published biannually. JPCBR publishes blind-reviewed original articles and theoretical reviews. JPCBR aims to address conceptual paper, book &amp; article review, theoretical and empirical research issues that impact the development of business, entrepreneurship, economics and educations as an educational and scientific discipline, and promote its efficiency in the economic, social and cultural contexts, both domestically and globally.</p> ABRN Asia en-US Journal of Postgraduate Current Business Research 2504-8449 Post covid-19: what next for real estate industrial sector in Malaysia? http://www.abrn.asia/ojs/index.php/jpcbr/article/view/97 <p>The real estate industry in Malaysia consists of four sub-sectors; there are residential, commercial, industrial, and land. Considering the weight of effect to the real estate industry due to Covid-19, we would like to address the strategic marketing that should be undertaken by real industry players post Covid-19.</p> Amir Hamzah Mohd Faizun Yazid Mohd Farid Shamsudin Copyright (c) 2020-07-12 2020-07-12 1 1 Sustainability of tourism industry in Malaysia http://www.abrn.asia/ojs/index.php/jpcbr/article/view/98 <p>Currently, the world is attacking by Coronavirus Covid-19. All over the world, get affected by transmission of the Covid-19, including Malaysia. Each industry in Malaysia is suffering since the Government of Malaysia<br>implemented the Movement Control Order (MCO) to break the chain of Covid-19. The tourism industry is one of the largest industries in Malaysia, and it contributes a lot to the Malaysian economy.</p> Mohamad Rozaimi Mokhtar Mohd Faizun Mohamad Yazid Mohd Farid Shamsudin Copyright (c) 2020-07-12 2020-07-12 1 1 Suggestion for retailers during and post covid-19 downturn http://www.abrn.asia/ojs/index.php/jpcbr/article/view/99 <p>At the end of 2019, all indicators propose that the year 2019 may be described as a cautiously positive period for the retailers. Entering Q4 2019, the Retail Group of Malaysia (RGM) has analyzed that the overall 3.7% retail sales<br>growth, representing RM107.5 billion in sales for the year 2019. This analysis is backed by the downward performance from the previous quarter topped with the less than stellar projection for the rest of 2019</p> Mohammad Aminuddin Mohd Don Basari Mohd Faizun Yazid Mohd Farid Shamsudin Copyright (c) 2020-07-12 2020-07-12 1 1 How airline industry may rise post covid-19 pandemic http://www.abrn.asia/ojs/index.php/jpcbr/article/view/100 <p>The first case of the Coronavirus was found in Wuhan, China, on December 31, 2019. The outbreak was declared a Public Health Emergency of International Concern on January 30, 2020, and on February 11, 2020, WHO announced a name for the new coronavirus disease as COVID-19. As the number of cases increasing every day around the world, WHO has declared that COVID-19 as a pandemic</p> Nik Nur Shahira Nik Mustapha Mohd Faizun Mohamad Yazid Mohd Farid Shamsudin Copyright (c) 2020-07-12 2020-07-12 1 1 How will the market players in the automotive industry strengthen their market positioning during the pandemic Covid-19 outbreak and recession http://www.abrn.asia/ojs/index.php/jpcbr/article/view/101 <p>The current situation today, pandemic Covid-19 outbreak, and affecting all around the world. The worst case is when this pandemic was hit hard by the business and economy around the world. The economy is paralyzed, and many people were lost their job. This recession also affected the automotive industry, which is the industry that helps a lot to the economy</p> Nurul Aziidah Zulkifli Mohd Faizun Mohamad Yazid Mohd Farid Shamsudin Copyright (c) 2020-07-12 2020-07-12 1 1 The strengthen strategies during post Covid 19 after the virus crisis hit hotel industry in Malaysia http://www.abrn.asia/ojs/index.php/jpcbr/article/view/102 <p>The Covid-19 pandemic is a crisis that affects all over the world, including Malaysia. This shows a significant impact on the hotel industries and other industries related, such as tourism and the aviation sectors, which have been felt immediately since the outbreak of Covid-19 due to travel restrictions, cancelation of events, and the reluctance of individuals to travel.</p> Nur Syahira Shari Mohd Faizun Mohamad Yazid Mohd Farid Shamsudin Copyright (c) 2020-07-12 2020-07-12 1 1